Meet the MIMOSA Shopette
We're saying goodbye to the Shopette and hello to our brand-new store, the MIMOSA Shoppe!
It’s super easy to find, we’re literally moving 20 feet away into the main building at 541 South Eugene, and we’ll be sharing the building with our good friends Red Stick Reads. Our hours will be the same as always — Tuesday-Saturday from 10 AM - 5 PM.
But this doesn't mean the Shopette is totally going away — stay tuned for more details on the future of the Shopette!!
Plan a visit to the MIMOSA Shoppe!
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ABOUT THE SHOPETTE
This little mobile-ish store wasn’t even a thought in our heads 2 years ago.
At the end of 2019, we bought a big building and had big plans, but 2020 changed those (and a lot more.)
Over the last year and a half, we’ve changed our minds, our priorities, and our plans. We were humbled by the reality of running a small business during a pandemic. We’ve been lucky enough to make it so far and we don’t take it for granted. So many small businesses haven’t been.
Ultimately for us it’s meant slowing down and letting go. Letting go of unnecessary projects, of goals set for the sake of setting them, letting go of old perceptions of success and exchanging them for something more whole and sustainable. It’s meant quality over quantity in so many ways.
One of those ways is our shopette set to quietly open on September 18, 2021. Selling the big building and opting for this little baby was like a life-giving exhale. It’s barely bigger than the market booths where we’ve spent so many years connecting with you, and that makes it feel like home.
Thanks to Covid and Hurricane Ida, we had to throw away our pretty printed grand opening invitations and opt for a more laid back approach.
A SHOPETTE IN THE MAKING
MIMOSA “Shopette”?! — You’re probably wondering where in the world we found the name and what in the world it has to do with the group photo below.
When we were brainstorming what to call our new store, Dawson and I went to the people we have gone to for the last almost 20 years — our landscape architect classmates. They are the MOST CREATIVE (and painfully honest about design) people I know in real life.
We immediately started a couple group texts and our friend Ed (all the way to the right) shot back “shopette” with the definition: shop + -ette. From being a small general store.”
I’d never heard the word before, but it was perfect. Some back and forth and a few days later we landed on MIMOSA Shopette. And to be totally honest, I had to text back and make sure he wasn’t messing with us. (Ed and Dawson have a special relationship like that. ;) It was legit and the new name was born.
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The Shopette is a small 20' x 7' mini boutique (Picture a next-level version of our market booth - twice as big, with air conditioning and walls.) We see it as a more permanent extension of our booth where you can:
- stop in almost any time
- shop our entire collection — plus exclusive one-of-a-kind pieces
- have most of your pieces cleaned and repaired while you wait
- find the perfect gift
Dawson spent all summer 2021 building it, and these are just a few behind-the-scenes photos...including one that has everything to do with a little nostalgic fun in-store shopping experience. ;)
Although it can be mobile, it’ll be set up on the corner of Eugene and Government here in Baton Rouge most of the time — the site of the first MidCity Makers Market.
Hannah, our Shopette sales associate, has been training with us in the MIMOSA Shop all summer so she can help you with all your MIMOSA questions when you pop in!
MEET OUR SHOPETTE NEIGHBORS
Being located in Mid City Baton Rouge has its perks! Meet just a few of our neighbors — most of which are in biking (if not walking) distance from our Shopette!
This adorable book shop is the perfect place to pick up your next favorite read! And it's right next door to our Shopette!
Feel free to sit and read amongst their cozy chairs inside or take your reading adventure outside to their beautiful garden. And of course, we'd love for you to stop by and see us too!
This place surpasses your expectations of amazing morning beverages.
Whether you're a coffee lover, tea expert, or a decaf beverage person, this place will be your new favorite morning stop. And the best part is, it's within walking distance of our Shopette!
This store will take all of your money, and you'll be completely ok with that! Whether it's full-on vintage or slightly repurposed garments, this place will have you in a whole new wardrobe you can feel good about!
And of course, they have handbags, headbands, and amazing sunglasses that will look great with all your MIMOSA pieces!
Wear your stretchy pants because you'll want one of everything on the menu!
This cute little eatery is an awesome lunch, dinner, AND brunch spot in Baton Rouge. Even picky eaters will have an easy time deciding their entrees. Shop with us and then grab a bite to eat for an ideal day in Mid City!
Find even more awesome local businesses to visit in Mid City in our MIMOSA Shopette "Neighbors" highlight on Instagram!
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Published 9/16/21; Last Updated 11/01/22