Capital Area Go Red For Women Fundraiser

We have teamed up with our friends at the Baton Rouge chapter of Go Red For Women to celebrate the American Heart Association's 100th anniversary with a month-long fundraiser! 

We're making it easy for you to help them by giving you the option to donate 1% of your purchases at checkout!

In honor of American Heart Month, we will set our default donation cause to Capital Area Go Red For Women for all of February. After February, you'll need to be sure you click the pull-down menu and choose "Capital Area Go Red For Women." 

capital area go red for women

The AHA uses all revenues from local and National Go Red for Women activities to support awareness, research, education and community programs to benefit women.  These funds allow us to help women by offering educational programs, advancing women’s understanding about their risk for heart disease and providing tools and motivation to help women reduce their risk to protect their health. 


We're also excited to announce that 100% of the purchase price of the first 10 bronze Heart Hand Pendants sold (paired with black cotton cord) will be donated to the American Heart Association.  

Heart Hands 

Read below or click here to learn more about Capital Area Go Red For Women!

american heart association


Celebrating the Centennial Anniversary in 2024, the American Heart Association has grown into the nation’s oldest and largest voluntary organization dedicated to fighting heart disease and stroke.

Heart disease is the No. 1 killer worldwide, and stroke ranks second globally. Even when those conditions don’t result in death, they cause disability and diminish quality of life. The AHA has invested more than $5 billion in research, making it the largest not-for-profit funding source for cardiovascular and cerebrovascular disease research next to the federal government. 

In 2004, the American Heart Association (AHA) faced a challenge. Cardiovascular disease claimed the lives of nearly 500,000 American women each year, yet women were not paying attention. In fact, many even dismissed it as an older man’s disease. To dispel the myths and raise awareness of heart disease & stroke as the number one killer of women, the American Heart Association created Go Red for Women, a passionate, emotional, social initiative designed to empower women to take charge of their heart health.


Go Red for Women encourages awareness of the issue of women and heart disease, and also action to save more lives. The movement harnesses the energy, passion and power women have to band together and collectively wipe out heart disease. It challenges them to know their risk for heart disease and take action to reduce their personal risk. It also gives them the tools they need to lead a heart healthy life. 

The Nation Goes Red in February for American Heart Month - From landmarks to online communities, neighborhoods to news anchors, this annual groundswell unites millions of people for a common goal: the eradication of heart disease and stroke. 

Communities will light up red on Friday, Feb. 2 for National Wear Red Day.  Join us to raise awareness of the No. 1 killer of women, cardiovascular disease.

Wear red to raise awareness about cardiovascular disease and help save lives. Why? Because losing even one woman to cardiovascular disease is too many.